Wander Beauty’s 2020 Clean Beauty Pillars

ONLY THE ESSENTIALS:

Each and every one of our formulas, from color to skincare to haircare, is powered by effective ingredients that work with your skin, not against it.

CLEAN, SIMPLE, SKIN-LOVING INGREDIENTS:

The definition of ‘clean beauty’ varies from brand to brand and let’s be honest: there is no current regulation on this buzzy term. At Wander Beauty, we’re committed to carving out our own strict clean beauty standards, and cherry-picking ingredients that work with your skin. This includes a blend of both natural and safe synthetic ingredients.

MULTITASKERS THAT ARE…

Cruelty free, free of parabens, phthalates, sodium lauryl sulfate (SLS), sodium laureth sulfate (SLES), mineral oil and synthetic fragrance. In addition, we make the conscious choice to formulate our multitaskers without chemicals that have been proven to interrupt the body’s natural functions. We keep it safe, simple, and effective.

BEYOND THE BOTTLE:

Beauty brands aren’t perfect, and there’s a long way to go in reducing our footprint in everything we do, from packaging to shipping. Wander Beauty is committed to taking steps toward an even cleaner environment and making more sustainable choices, both large and small, in every step of our production process.