Best Sellers

2019 Allure Best of Beauty Award Winner
2018 Hollywood Life Beauty Award

Baggage Claim Eye Masks 2 Shades

$25.00
$76 Value

Perfect Illusion Duo 12 Shades

$56.00
$64 Value
2017 Allure Best of Beauty Award Winner

Just One Swipe Complexion and Lash Duo 12 Shades

$45.00
On the go icon

Gorgeous on the Go™

Award-winning, multitasking beauty essentials that fit your busy lifestyle and go where you go

Clean Beauty Icon

Clean, Skin-Loving Ingredients

Each and every one of our formulas is enriched with skin-loving ingredients that work with your skin, not against it

Fewer better beauty essentials icon

Fewer, Better Beauty Essentials™

Fewer essentials that help you do more means less time at the vanity and more space in your beauty bag

Shop All
Fewer, Better, Beauty Essentials. Shop Now.
Gorgeous on the go. Shop kits and bundles!
Shop award-winning multitaskers

Our Products are Always:

  • Cruelty Free
  • Paraben Free
  • Phthalates Free
  • Mineral Oil Free
  • Synthetic Fragrance Free