Our Story
You’re busier than ever, and we think your beauty essentials should work as hard as you do.
Made by two busy moms
Divya Gugnani, serial entrepreneur and mom of three, and Lindsay Ellingson, jet-setting supermodel and mom of two, spent their days multitasking but their beauty products weren't doing the same. They decided to create Wander Beauty: effortless beauty essentials you reach for every day, wherever you wander. Each multitasker is co-created with our community and enriched with clean, globally sourced ingredients that work with your skin, not against it.
Meet Divya and Lindsay
Effortless Essentials
Fewer products. More you.
Fewer products that do more means less time at the vanity and more space in your beauty bag. We make multitaskers for a streamlined routine, so you can spend more time doing what you love.
Your routine should go where you go, mess-free and stress-free. From desk to dinner, gym to home office, our multitaskers are made to wander with you so you can stay gorgeous on the go™.
Award-Winning
30+ beauty awards
Including Allure Best of Beauty, Wander Beauty has become a favorite of editors, influencers and customers alike. Celebrity devotees include Heidi Klum, Emma Roberts, Sarah Jessica Parker, Molly Sims, Hailey Bieber, Kerry Washington and Billy Porter.
Where to find us: WanderBeauty.com, Nordstrom.com, Revolve.com, Dermstore.com, Shopbop.com and Macys.com.