Hey Wander Beauties! Lindsay Ellingson here, Co-Founder and Creative Director of Wander Beauty. While balancing modeling, Wander Beauty and my personal life may look easy, things can get crazy. Having a good morning routine is so important for me to set the tone for the rest of my day. Here’s a sneak peek at what my typical morning looks like.

Wander Beauty Co-Founder Lindsay Ellingson


7:00 A.M:
I’m not one to hit snooze. I wake up, usually to my cockapoo, Carly, burrowed under the covers next to me, and get right out of bed. Make a coffee and large glass of water with lime, and then take Carly for a walk. If I have a few minutes to spare, I’ll sit by the water near our apartment and think about five things I am grateful for. I’ll also take some time to dive into my calendar for the day to see what’s on the agenda, and set some goals for what I’d like to get done.

7:30 A.M: Once I’m back at in my apartment, I put on our Baggage Claim Eye Masks and turn George Winston on on my HomePod. I’ll make a smoothie (with almond butter, strawberries, almond milk, raw honey and kale) for breakfast, and clean up my kitchen a bit. Having a clean kitchen is my version of making my bed each morning.

8:00 A.M: I do a lot of our product shots at my apartment, and early morning is the best time to capture that perfect light in my apartment. Once I do some shooting, I’ll also do a bit of editing while emails are still quiet.

9:00 A.M: After shooting content and editing, I get ready to head into our office. While I get ready at my vanity, I’ll shoot more lifestyle product shots as I go through my routine. My beauty look is uncomplicated: I always (always) fill in my brows with Frame Your Face Micro Brow Pencil, apply our Nude Illusion Foundation, swipe on our On-the-Glow Blush and Illuminator on cheeks and lips, and load up my lashes with our Unlashed mascara.

9:15 A.M:  If I’m heading into the office to shoot content, I’ll keep my outfit effortless and comfortable. Put on my ripped jeans, an oversized sweater (my favorite is from Acne), low heels, leather jacket and mini crossbody bag and call an Uber.

9:30 A.M: While I’m en route, I catch up on emails, our team’s group chats, and Instagram. As I scroll, I’ll favorite anything that inspires me to reference later.  

10:00 A.M: Arrive at the office and dive into work. What I’m focusing on changes everyday: Sometimes it’s shooting creative assets, other times it’s product development, and some days are spent in back-to-back meetings. Getting to work on so many different facets of the brand is what keeps me excited to go to work everyday.

Does my routine sound anything like yours? What does your morning routine look like? Tell me @lindsellingson on Instagram!